Googles new upgrade “Caffeine” – How it affects you.

google-caffeine-seo

Behind The New Release of Google Caffeine; Changes are in store for seo and web developers

One June 8th Google release it’s new version of Google search called “Caffeine“. An upgrade If you will. On their blog, Google states that the web has evolved and so must Google. Claiming faster and more detailed results of the web. Basically, bigger, better, faster.

Some think this release is a response to Bing. This new search has a focus on increasing speed, relevancy, accuracy, and the index volume, things that Microsoft really does well with Bing. Even though it’s been in the works long time before Bing launched, it feels as if Google “Caffeine”  is leveling the playing field.

The Big Fight Over Your Local Advertising Dollars

Local online advertising is growing into big business. With ad revenues expected to reach $144.9 billion in 2014 according to BIA/Kelsey.

As the slow decline of traditional  advertising dollars shift to digital media buys, there is a battle brewing between the Internet big boys and social networks. All, of which, are trying to carve their own niche and gain the local advertising dollar.

Google’s re-branding of it business center to Google Places was the gun-shot to begin the race.

Facebook, Twitter, Google, Microsoft, Foursquare, Yelp and even Apple are all stepping up their local advertisement game. Google already offers a new advertising program called Tags. For $25 per month you can make your business stand out in Google Maps

Gulf of Mexico oil spill effecting your summer

With a big slap to the forehead, this country is faced with yet another environmental and economic disaster. The fire and collapse of the drilling rigg Deepwater Horizon in the northern part of the Gulf of Mexico has made head lines for the last 2 weeks. And rightly so. Owned by Transocean Ltd. and leased by BP PLC, experts are trying everything to get the spill under control.

Estimates from BP executives say a leaking well could spew up to 60,000 barrels of oil in the Gulf. Which translates to 2.5 million gallons a day. A more likely scenario if the leak gets worse is 40,000 barrels, or 1.7 million gallons.  The oil spill is growing. View the satellite views from NASA
http://earthobservatory.nasa.gov/IOTD/view.php?id=43846

Just to give you an idea how bad this spill could get, BP has already given $25 million grants to Louisiana, Mississippi, Alabama and Florida to help them pay for their cleanup work. And it hasn’t even hit Florida yet.

On Thursday, a 40-foot-tall “containment dome” — which looks like a giant carton of milk — was lowered to the ocean floor to cover the leak and trap the spewing oil. Over the weekend the plan on hooked it to drill ship to pump out the oil and contain the spill.

At the end of the day, how does this effect us? The average Joe or Jane America?
Oil, oil, oil equal gas, gas, gas. No doubt gas prices wihch already rise in the summer is bound  to go throught the roof this summer. Today, gas is now hovering at $2.96 in Florida and I can easily see it going to over $4.00 (yet again) in the near future.

Near and dear to my heart is food. Seafood prices are already on the rise for fish, shrimp, oysters and crawfish. All are big business for Gulf coast fishermen. If we are feeling the price crunch in Florida imagine someone purchasing Gulf shrimp or fish in Chicago.

At this point the fishermen are plain out of luck. BP has no plans on compensating the fishermen. http://www.politicolnews.com/bp-no-compensation-for-fisherman/

I’m sure that we are in for a long summer of environmental dissater, dead animals, ruinned beaches and coastline. We will hear adnauseum about the clean up efforts. And the media will spin  the blame, the cleanup, the good and the bad into what ever the direction the wind is blowing that week.   Who know how long the entire clean up will take? I, for one, hope my trip to the Keys in June isn’t ruinned by oily coastlines. It makes for crappy snorkling.

Typerosa will coral you in with a variety of stories.

Announcing my new blog “Typerosa”. Chase Rogers joins the blogosphere. The Typerosa blog will enterain and inform with a variety of topics ranging from current events, advertising and marketing to politics, music, food, SEM, SMO and SEO. Nothing is off limits.

First Round 2010 Draft Picks

2010 nfl draftAfter a series of coin flips were conducted at the NFL Scouting Combine Friday morning, the 2010 Draft selection order has finally been set. The recap: The Jacksonville Jaguars beat the Denver Broncos and eared the 10th pick in the first round. Denver will pick 11th with the pick from the Chicago Bears. The Tennessee Titans won their coin flip with the San Francisco 49ers and will pick 16th in the first round. The Niners will select for the second time in the first round with the 17th pick. Finally the Atlanta Falcons beat the Houston Texans in their coin flip and will pick 19th. The Texans end up with the 20th pick in the first round. With all of that being said here is a look at the selection order for the first round of the 2010 NFL Draft:

1. St Louis Rams 2. Detroit Lions 3. Tampa Bay Buccaneers 4. Washington Redskins 5. Kansas City Chiefs 6. Seattle Seahawks 7. Cleveland Browns 8. Oakland Raiders 9. Buffalo Bills 10. Jacksonville Jaguars 11. Denver Broncos (from Chicago Bears) 12. Miami Dolphins 13. San Francisco 49ers 14. Seattle Seahawks (from Denver Broncos) 15. New York Giants 16. Tennessee Titans 17. San Francisco 49ers (from Carolina Panthers) 18. Pittsburgh Steelers 19. Atlanta Falcons 20. Houston Texans 21. Cincinnati Bengals 22. New England Patriots 23. Green Bay Packers 24. Philadelphia Eagles 25. Baltimore Ravens 26. Arizona Cardinals 27. Dallas Cowboys 28. San Diego Chargers 29. New York Jets 30. Minnesota Vikings 31. Indianapolis Colts 32. New Orleans Saints

Shaq will miss Friday’s game in Toronto

BOSTON — Shaquille O’Neal sustained a “significant” right thumb sprain that forced him to leave the Cleveland Cavaliers‘ game Thursday night against Boston.

Shaquille O'NealO’Neal

Coach Mike Brown said O’Neal will miss the Cavs’ game Friday night at Toronto.

“I don’t know how long Shaq will be out,” Brown said after Cleveland’s 108-88 victory over Boston.

O’Neal will be re-evaluated Friday in Toronto, the team said.

Brown could not say how O’Neal was hurt, but it appeared to be when Glen Davis blocked his shot with just over 7 minutes left in the first half. The Cavaliers called a timeout soon after to take O’Neal out of the game, and they later issued an injury report saying he had a “significant right thumb sprain” and would not return.

O’Neal was not available for comment after the game.

“We need him out there,” Cavaliers forward LeBron James said. “We play faster without Shaq in the lineup … but in the playoffs you can’t play fast all the time. You need to establish the half-court offense. That’s what he does for us.”

His absence is even tougher to overcome because the Cavaliers traded backup center Zydrunas Ilgauskas to Washington before the trade deadline.

The Wizards bought out Ilgauskas’ contract Thursday and was waived. Under NBA rules, he must wait 30 days before he can re-sign with the Cavaliers. However, he is allowed to sign with another team immediately, and several have expressed interest in him.

O’Neal had six points and two rebounds before leaving.

Information from The Associated Press was used in this report.

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